Passion conquers poison- how juice changed my life: Annie Lawless at TEDxLaJolla
02
October

By Adem Lewis / in , , , , , , , , , , , , , , , , , , , , , , , , /


Translator: Rhonda Jacobs
Reviewer: Denise RQ Hi. Thank you guys for listening to me today. As Amanda said, Suja is something
that I started with a friend of mine, really as a result
of a lifelong health journey. So as a child, I was raised on the SAD –
that’s the Standard American Diet. So as many of you know,
I was drinking Capri Suns, I was eating Goldfish crackers,
peanut butter and jellies, all those kind of foods
that kids eat in school, and that their parents buy. And I had had some health issues. Growing up I had really bad eczema
all over my body. Eczema, if any of you guys are
unfortunate enough to be familiar with, it’s a red, flaky, scaly rash
that was everywhere. It was on my legs. I remember being at school
and scratching so hard it was bleeding, and I would just glop on these
steroid creams every single night, and just thought that that was normal, and that that was
what I was going to have. I also had really bad allergies
pretty much all year round. The pre-school where I went
removed a mulberry tree because I couldn’t even be outside. I also had really bad asthma
so I would carry an inhaler with me, I would use it all the time at school;
I would be wheezing. And all of these things
just kind of became normal to me, and I never really thought, “Wow, this could be connected to food
or the things I’m consuming.” So those were all the problems
that I was experiencing, and I saw a pediatrician,
probably around eighth grade. And she was the first person who said, “You know, eczema’s an autoimmune thing, and you should really be tested
for all sorts of other autoimmune issues because a lot of times they’re linked.” So I did, and it turned out
that I had celiac. Celiac is an intolerance to gluten which is a protein found in wheat, rye,
oats, barley, and several other grains. So I had been pretty much consuming
90% of my diet with gluten and dairy which ended up being
the result of my asthma. So this doctor started me
on a different diet and within two weeks,
my eczema completely disappeared. And for me, this was really
the light bulb moment, where I just thought, “Oh my god,
there is such a direct correlation between what you put in your body
and how you look and feel.” Within two weeks, this lifelong issue
I’ve had completely went away, just from removing something from my diet. And to me that was really amazing,
and that was really powerful. So I started just researching everything
I possibly could about nutrition, and how it affects you
on a bioavailability level, what you’re absorbing. Your diet can be great,
but if you’re not absorbing foods, you really can’t reap the rewards
or get the nutrients you need. So, throughout my research,
I became really into juicing. I kept reading more and more
about the value of fruits and vegetables and the way that the phytonutrients,
the enzymes, the vitamins, and minerals and antioxidants were
really beneficial to the body. Juicing is a great thing because
it’s really concentrated nutrition, so you can’t necessarily sit down and comfortably eat
five heads of raw kale. It won’t taste good, it won’t digest well, and you’re definitely
not going to enjoy it. With juicing, you can take
all of those things together, put them in a juicer,
throw a little apple and ginger, and you’ve got this antioxidant,
chlorophyll-rich packed package that you can consume easily
and assimilate very easily. So the more and more
I kept reading about this, I became fascinated and thought, “Oh my gosh, I have to start juicing.” And I was probably about 14 at the time. So my parents, we were at Costco one day, and I made them buy me
this little Jack LaLanne juicer, and I just got really obsessed with it. Before school every day I would juice.
I would get home and juice. And it was totally weird, nobody
understood what I was doing, but I just loved it,
and I thought it was so cool. So I was still following
a gluten-free diet, but I was experiencing really low energy
and lack of absorption of nutrients. So I was eating a great diet, and I was eating
a lot of variety in my diet, but I kept showing up nutrient deficient
in vitamin C, iron, vitamin D, all these common things. So my doctor really recommended juicing. She said, “I know you’re juicing
a few times a week here, but you should really
start juicing regularly because your intestinal
lining is destroyed from consuming gluten for so long.” And if you can think of somebody
who has celiac, the inside of their intestines
sometimes looks like it has scabs, it’s completely torn up. And juicing was really my key. It was my tool to consuming nutrients
and absorbing them without any abrasion. So we all know the beauty of fiber. And fiber’s so great
because it helps keep you regular, it sloughs the nutrients
through the digestive tract, and it helps promote your health. When you juice, you remove all that fiber. So, if you think of a carrot, it’s got 100% of your daily value
of vitamin A, for example. You’re actually not absorbing
what you read on that label because your body excretes the fiber. So juicing is a great way
to remove the fiber and pre-digest
all of that nutrition for you so that you can drink it and absorb it. There’s two types of juicing. The little Jack LaLanne juicer
that I started on is called a centrifugal juicer. And if any of you guys
have a juicer at home, you may be familiar with that circular
blade that spins around quickly. And that is a centrifuge. So that actually draws in micro-amounts
of heat and oxygen which can kill up to 40% of the nutrients
right then and there before the juice even hits your glass. So it’s really important
to think about that when you’re buying organic produce because you’re not actually getting
all the juice yielded out, and you’re actually
not reaping all the benefits of the produce that you’re using. So I got really into a series of books
by a guy named Dr. Norman Walker. And in the 30s, he really pioneered
this idea of using juice to cure all these
kind of chronic diseases. So he created a juicer
called the Norwalk Press. And it’s a cold press,
it’s the world’s first cold press. It’s about 100 pounds. It’s this big, ugly metal machine. It hasn’t been updated since the 30s. It’s difficult to use, difficult to clean, but it does yield
the most nutrient-dense juice because it doesn’t involve
the fast-whirring blade. So there’s no heat or oxygen
introduced into this process. So you can actually juice
a day in advance, and it will still be rich in enzymes,
vitamins, and minerals 24 hours later. I read all about this, and I said,
“I need this Norwalk Press.” So the Jack LaLanne juicer
was about $99 dollars, and the Norwalk Press
was about $3,000 dollars. So I moved to San Diego for law school,
and I told my parents, “All I need for school is this juicer.
I have to have this juicer.” And they were just, like, “What?! No.” So, eventually I got it, as a joint
birthday-Christmas present, and I thought that it was just like
the best thing I had ever received, and I really became fanatical with it. So, the more and more I juiced, and the more and more
I saw my health improve, I saw around me this big juice
phenomenon sort of happen. And I’m thinking, you know, juice,
back when I was diagnosed ten years ago with celiac was nowhere. I couldn’t find it.
I couldn’t go to a juice bar. I couldn’t buy it. And now, at every corner
you see a juice bar. This young fitness culture, everybody
going to yoga class grabs a green juice. And why now? What has caused this when it’s been
used therapeutically for years? And I think it really
has to do with the fact that people are wanting
to be healthy again. We’re watching our nutrition
and our health completely degrade the more packaged, processed,
and modified foods are becoming available. So it’s really important
for everybody to step back and look at their diet
and what they’re doing. All of these genetically modified foods,
inorganic foods, man-made foods in a lab, all of these things
the body cannot recognize. It’s very detrimental to your health when you’re absorbing
all of these toxins and chemicals, and your body can’t process them. So somebody like me,
who was having so much irritation from all these foods
that I was consuming, really healed myself just by removing them
and putting the good stuff in. And I think that in general,
in our society now, everybody’s starting
to see their health decline, and they’re wondering,
“What am I doing wrong?” And the food business is a big business. There’s a lot of money involved
in the production of foods, manufacturers will do whatever they can to get their costs down
and to make things cheap. And I think that a lot of times
we are duped without realizing it. I don’t expect everybody
to be a complete nerd and want to research nutrition and health
for hours and get obsessed with juicing, so I don’t blame anybody
for going to the store and picking up things that seem healthy
and that are marketed as healthy, and thinking that they are. And that’s really the problem going on, and I think that juicing
is such an easy way to take a step back and know
that what you’re consuming is very pure, and very natural,
and very clean. It’s very important when you’re juicing
to really go organic because juicing really makes all
of the toxins in the produce bioavailable, just the same way it makes
all of the nutrients bioavailable. It’s very easily absorbed. So Suja was really a way to kind of take
all of these things that I had learned and seen applied in my own life, and create a product
that other people could consume. I didn’t want it
to be pasteurized so it’s not. We use HPP which is
high pressure processing. And that really helps, because heat,
as you know, kills all the nutrients. So, the future of juice really,
you know, is changing. We think of juice
as Tropicana or Minute Maid when we go to the store, and we buy
this cooked, chemical sugar water, when really, the standard
needs to be organic, non-genetically modified, unheated juice,
cold pressed, preferably. And hopefully, with all of these
juice bars popping up and all of the education that’s happening,
and everybody’s desire to become healthy, we can move forward with that as the new standard
and definition of juice, and hopefully the new standard
for food in general, all of our food choices. I think that once you’re consuming
organic, cold-pressed juices, and you’re seeing your body feel so good,
your skin look better, your hair feel better,
your energy levels better, your sleep better, your mood better, you don’t want to consume fast food, you don’t want to throw crap in your body once you start to realize
how good you can feel based on nature’s
most simple and pure foods. So I hope that your take-home message
from this talk today is really to open up your pantry,
kind of assess your health, and understand the power
of what you’re putting in your body, and how simple, simple changes,
and just being aware can really change your life
and your health forever. Thank you.


62 thoughts on “Passion conquers poison- how juice changed my life: Annie Lawless at TEDxLaJolla

  1. "…organic, non-GMO, unheated, cold-pressed juice…:

    Though you are quite correct, that pretty much blows out every fluid & beverage manufacturer on planet earth.

    Excellent presentation!   🙂

  2. Erm not pasteurized food has the risk of carrying pathogens suck as E.Coli and Hepatitis etc there is a reason food is Pasteurized.

  3. "Chlorophyll rick packed package". Oh yeah great let's all trust our health in this highly uneducated woman because she really cares more about helping ill people instead of getting super rich

  4. What about adding some Kimchi? or KambuCha? to improve intestinal health? Juicing is very healing but hard to do as the only thing you do but a month here and a month there works magic! Fasting is good too.

  5. I have an Omega VRT 350X juicer, price $240 to $450. Super quality, super easy to clean – cold, slow, with a very dry fiber biscuit. I can't imagine a better juicer! BTW – My parents would never have bought a juicer for me or given me tuition or even $5 towards tuition to go to law school or any school. They wouldn't even give me $5 for the school year in high school to rent a violin! And they were upper middle class. I had to do everything on my own. So you are an incredibly lucky young woman and it shows! I do hope your juices are contained and sold in GLASS, DEPOSITABLE, REFILLABLE containers. We can save our bodies but we shouldn't be trashing the planet with fossil fuel plastics in order to accomplish that! Health is holistic. 🙂

  6. Im reading The China Study … it promotes the consumption of whole plant foods. id do juicing also… but ill have to settle for a whole apple for now till i can find lots of money for a juicer and all that organic produce ill need… #halfassedbutstillgood

  7. My hair started noticeably receding this month and I stopped all the fastfoods soda and started eating healthier. I see so much difference in my face and my hair started to fill back in. Those who say you can get by without fastfood need to stop lying to themselfs and make the change to healthy foods and cold turkey the fastfoods and junk.

  8. What a load of crap. Juicing is not required . Just learn to eat the correct food, and chew your food correctly. If you think I am wrong . Then do your own research. Greetings to all.

  9. Wonder how many meals you can use juice as a meal (how many days in a row) and get what you need. I would like to do it for at least 30 days to drop a ton of weight. I have already incorporated juicing into my diet but have used as full meals (yet).

  10. Outstanding presentation! Very informative and extremely well researched. This woman's glowing health is the best advertisement for the great benefits of juicing.

  11. My juicer is a Jack La Lane juicer I bought years ago. It still works just fine. It is not the best, but it definitely gets the job done. I am 62, and went on a whole foods, low fat, plant based diet 7 months ago and my crippling arthritis pain is gone! I got my whole life back.

  12. for most people there is a wonderful food call whole food with their nutrients and fibre, no need for all this machinery

  13. Before buying on gearbest, know that it's thieves.
    They do not repay,
    on google search for "Thieves Gearbest".

  14. Excellent video once I got past the whole Valley Girl thing. Smart business woman, excellent marketing, and a hyper-expensive product ($4 for 12 ounces). I have a centrifugal juicer that I use daily, but I also buy her product, Suja, when it's on sale (usually BOGO). A lot of her products aren't 100% juice and a lot of them rely heavily on fruit vs. vegetables, but her green juices (Uber Juice, Noon Greens) are very good and the majority of them taste better than what you're going to come up with at home because Suja can be consistent with their percentages.

  15. I loved this talk. This lady has a great clarity of mind as well as a glowing outer appearance. Smart, passionate and committed, she embodies the values she is talking about. Well done Annie!

  16. I have purchased Suja from Costco a couple of times and it always gives me diarrhea. I’ll stick with my homemade juice.

  17. Anyone whos interested in the power of juicing and juice fasting should go and look john rose up on YouTube. Hes a 64 year old raw vegan who has a wealth of knowledge to share and is helping countless people with his YouTube channel. Good luck

  18. Magnificent story ive battled eczema,constipation and digestive problems so i also had to change direction i also like talking to or connecting with healthy people thanks

  19. Juicing is great but blending is better, your body still needs the fibre,
    I use a nutribullet and I love it, I blend for breakfast and have a mini lunchtime booster such as turmeric,
    As long as you get your ratios right they are easy to drink and nothing is taken out of it.
    Got to have a balance

  20. I have been juicing for post three years and also losing weight on and off. On top of this at 60 years old I exercise 220 hours a week playing competitive table tennis. Over the last couple months whenever drink 50 to 80 ounces of juice on exercise days especially I get strong cramps and muscle twitching/movement in my calves. This seems to be getting worse. If I eat a steak & potato or beans and franks dinner followed by some pumpkin pie after playing I get it under control. I also take electrolytes but Celtic sea salt seems to help the most by far. Do you have any idea why the green juice seems to make this condition stronger? I was hoping that all the potassium and magnesium in the greens would solve the cramping but it seems to make it worse. If I add home made almond milk with the green juice it seems to help some. I lost 55 pounds last year with juicing and intermittent diet but have put 25 back on.

  21. Juicing doesn't get rid of "all the fiber". Most of the insoluble fiber gets discarded, yes. However, the juice retains most of the soluble fiber and you'll see that if you let the juice stand for awhile…you'll see the soluble fiber float to the top.

  22. Very well done! SloStar makes a slow rpm juicer and does very well on all types of fruits and veggies. I put my juice in a stainless steel container (avoids exposure to light) and I add ice to slow down the oxidation process. It, usually, lasts for a few days. When my juice breaks down, it starts to turn brown, but it's still ok to drink, just not as nutritious. I never let my juice sit around warm, I always keep in cold. I don't want to encourage bacterial growth in my juice. I never gulp down all of my juice immediately. I always sip a little throughout the day. I don't want large spikes in my glucose levels. She's a smart cookie for changing her eating habits. Not many at her age fully understand what she's doing. She's ahead of her game. Very proud of you!

  23. I got the juice message!
    But it would have been good to hear what else this lady eats… because, it can't just be juice!?

  24. Suja is great. Before it i could only find over-priced local juices (like 15 dollars for 16 ounces, looking at you BluePrint) or pasteurized (junk) sugary juices. Also appreciate that they make real fruit free green juices which was also almost non existent prior. I’ve had my juicer since 2011, i find it indispensable.

  25. Hey everyone. Love that she’s promoting juicing. However, the claim that a centrifugal juicer can kill 40% of its nutrition due to the tiny amount of heat it creates is incorrect. There’s absolutely no evidence for that.

  26. Annie Lawless went to law school. Thats awesome!!
    Juicing is amazing, I have healed Fibromyalgia and arthritis through juicing.

  27. I purchased your book: Suja Juice Solution. One of the best books I'm proud to own, and use. Thank you Annie & Jeff💚💯

  28. Actually, she is mistaken on two points: The sharp 'X' shaped blade is just that a 'blade', it is NOT a centrifuge (search in wiki for what a centrifuge is if you doubt me). Secondarily, using pretty much any well-known juicer produced up to that point in time, including the Norwalk Juicer, allows the atmosphere (which includes oxygen) to interact with the juice. It would require using the juicer in either a vacuum, or under a high pressurized environment where the gas under pressure is other than oxygen – to make juice that has not mixed with oxygen. Apart from that, thanks for the wonderful talk.

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